I’m Jesse Springer, a director and artist of sight, light and sound. I use technology to craft memories and to leave indelible marks on a viewer’s perspective. I help brands – and people – see themselves in new ways and reimagine what the world can know them to be. Without soul, there is no emotion; without emotion, there is no meaning. I bring my soul with me everywhere; I let the world see me naked, and I help people and brands do the same. I’m not afraid to offend because of something I believe. I’m not afraid to be wrong. I’m not afraid to bear my soul, because those who don’t are not alive.